Andrew Lucas

Performance IP

Client: INAP
Agency: p3 mediaworks

Creative Direction, Art Direction, Design, Animation

Fast internet. Everyone wants it. INAP knows how to get to you. That’s all thanks to Performance IP. INAP needed a video showcasing the launch of this new product offering. We worked together to come up with a visual storytelling style that connected with the INAP brand and helped explain a technical process in an engaging, legible and TRON-inspired way.

Motion Test